COMPANY  >  PROFILE

180,000 People's beliefs, 1.3 billion people's dreams

"China wants to become a technologcal leader, without its own native car industry China cannot achieve this dream. As a person working in the Chinese car industry, without any change in the industry we cannot compete."
                                        ----WangChuanfu

General Introduction

Established in 1995, BYD is a top high-tech enterprise in China specializing in IT, Automotive, and New Energy. The company is the largest supplier of rechargeable batteries on the globe, and has the largest market share for Nickel-cadmium batteries, handset Li-ion batteries, cell-phone chargers and keypads worldwide. It also has the second largest market share for cell-phone shells on the globe.

BYD Auto has become the most innovative independent national auto brand and leads the field in electric vehicles with unique technologies. In the field of new energy, BYD has developed green products such as solar farms, battery energy storage stations, electric vehicles, and LED, and aims to continue to lead the new energy revolution in the world!

In 2003 BYD moved from IT into the automotive industry and quickly became the fastest growing Chinese domestic car manufacturer with leading edge electric car technology. BYD has developed and introduced solar charging stations, energy storage stations and pure electric vehicles which are leading towards a revolution in the new energy industry. Currently BYD has established production facilities in Guangdong, Beijing, Shanxi, Shanghai and Changsa.

Robust Growth

BYD has developed from 20 employees in 1995 to a corporation with 200,000 employees and 11 industrial parks across China by the end of 2010, including sites in Guangdong, Beijing, Shaanxi, Shanghai, and Changsha, totaling over 15,000,000 sq. m. It also has offices in the United States, Europe, Japan, South Korea, India, Taiwan, Hong Kong and other regions.

Asset Market

On July 31, 2002, BYD was listed on the Hong Kong Stock Exchange, setting the record of the highest issuing price among the 54 H shares.

On December 20, 2007, BYD Electronic (International) Co., Ltd. (SEHK: 0285) went public on the Hong Kong Stock Exchange.

On September 27, 2008, MidAmerican Energy Holdings, a unit of US billionaire investor Warren Buffett's Berkshire Hathaway Inc., took an approximately 10% stake in BYD by purchasing 225,000,000 new shares issued at HK$8.00 (US$1.03) per share - an investment of approximately HK$1.8 billion or US$230 million. This transaction will play a strategic role as BYD expands its operations in North America, Europe and around the globe.

Industrial Strength

BYD embraces three businesses: IT, Automotive and New Energy:

IT Business:

As a single source supplier of cell phones, BYD manufactures various high quality cell phone components. It is a leading ODM supplier and uses it vertical integration to provide an all-round service, which includes product design, manufacturing, testing, assembly and after-sales service.
BYD's IT products include rechargeable batteries,plastic mechanicalpParts, metal components, metal electronics, keypads, microelectronics, LCD/LCM, opto-electronics, FPC, chargers, connectors, UPS, DPS, PV, cell phone decoration, cell phone ODM, cell phone assembly and testing, laptop PC ODM, validation and assembly.

Because of its continuous innovation in technologies, R&D and services, BYD has won the trust of many customers including Nokia, Motorola, Samsung and other top international telecommunication companies. As the world's largest rechargeable battery manufacturer, BYD has the biggest market share for Nickel-batteries and handset Li-ion batteries worldwide and BYD iron battery technology places it in the leading position in the world. As a top EMS and ODM provider in the industry and a top supplier of mobile phone parts, BYD has the largest market shares for keypads and cell phone chargers and the second largest market shares for cell phone shells.

Auto Business:

In 2003, BYD entered the automotive business by purchasing the Tsinchuan Automobile Company Limited (now BYD Auto Company Limited) and started to develop national own brand automobiles.

With seven major industrial bases in Xi'an, Beijing, Pingshan, Huizhou, Shanghai, Changsha and Shaoguan, BYD now has world-class capabilities in whole-car manufacturing, mould R&D and new automobile model development. It has gradually consolidated its business structures and developed into the most innovative new brand in China.

Its automotive products include auto moulds and parts, high-end, medium-end and low-end fuel vehicles, dual mode electric cars and pure electric cars. Among these are traditional high quality fuel vehicles like the F3, F3R, F6, F0, S8, G3, M6, L3, G3R and S6 models along with electric vehicles of which F3DM, e6 and K9 are the representative models. This portfolio of products makes BYD Auto the most innovative independent national automotive brand in China.

New Energy Business:

Solar Farm

By adopting innovative technologies and processes BYD has drastically reduced the cost of solar energy systems to a level equal to that of coal generated electricity. This has greatly accelerated the introduction of solar energy and had a profound impact on the healthy development of the New Energy Business Unit.

Battery Energy Storage Station

Based on its core Fe Battery technology, BYD has developed its battery energy storage station and established technology support for intelligent networks. Using the advanced Fe Battery technology, BYD's battery energy storage station can meet the demands of storing energy, levelling peaks and troughs in demand, providing technical support to intelligent networks, solving storage difficulties in their construction, and smoothing the power fluctuations of wind, solar and other new energy sources.

BYD's battery station offers clear advantages in cost and operational life and covers broader applications when compared with pumped storage, compressed-air energy storage, flywheel energy storage and other existing energy storage technologies. Energy efficiency levels are as high as 90%, far higher than that of pumped storage, which is 60% to 70%.

Global electricity demand grows year by year and the load disparities resulting from electricity peaks and troughs become larger and larger. BYD's battery energy storage station delivers significant economic efficiency, meets large fluctuations in demand and has a broader application base. As a new technology, the BYD battery energy storage station will bring revolutionary technical changes to electricity grid energy storage and deliver huge social and economic benefits.

Electric Vehicle

Electric vehicles present a major potential for development in the fields of urban public transport and private cars and commercial vehicles. On December 15, 2008, BYD F3DM, the world's first dual mode electric car independent of specialized charging stations hit the market in Shenzhen. In January 2010, the BYD pure electric vehicle e6 got approval from the Government for launch; By May 2010, the world's first pure EV taxy, the BYD e6, wentinto commercial operation and in January of that year BYD's pure electric bus, the eBUS-12, was successfully developed, securing BYD a leading role in the global new energy market.

Independent Innovation

BYD's R&D organisation consists of the Central Research Institute, Auto Engineering Research Institute, and Electric Power Research Institute. These operations are staffed by experienced professionals who undertake hardware design, software development, testing, and other related functions. BYD has also established a rigorous quality standard in design and development, which represents the company's dedication to excellence. BYD's R&D strength is the foundation of the company’s success and future growth.

Human Resources

BYD maintains a people-oriented policy in human resources, focused on empowering and developing employees. It also seeks to establish a fair, equal, and open work environment which distributes success to its employees. BYD is committed to the values of equality, openness, passion, and innovation, and continuously runs development programs that are technology-based and innovation-oriented. BYD has a high employee retention rate because it offers wide opportunities in career advancement, an excellent working environment, and enjoys strong loyalty for the company from employees.